Keynotes | CEO SoundLab

Keynotes by Dr. Jaclyn Normandie, CEO SoundLab

Dr. Jaclyn Normandie speaking on stage to a full audience
Keynotes

Lasting change can happenin an instant.

Dr. Jaclyn Normandie gives audiences techniques they can use the same day, with a measurable difference in how they sound and how people respond to them. In some sessions, the room hears it happen live.

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Signature Talks

Every talk runs as a keynote, a workshop, or a full day, built to the length you have. The Science of Attention is designed as a half or full day.

Work Brain, Home Brain

Work mode and connection mode are two different states, and they do not hand off on command.

The state that makes you decisive at work is not the state that lets you connect when you get home. Most leaders were never taught to switch, so the people waiting for them get whoever is left. Audiences leave with fast, measurable ways to move between the two.

Best forLeadership summits, executive retreats, culture and engagement conferences.

The Sound That Closes the Deal

Voice, trust, and the first ten seconds.

A listener decides whether to trust you from a single word, in under a second. More time does not change the verdict, it only makes them more certain they were right. What a voice signals, which part of it can be trained, and what changes when it is.

Best forFounder and investor events, sales kickoffs, peer advisory networks.

The Art of the Introduction

What your first ninety seconds is actually doing, and how to change it.

Includes the Live Sound Check

Every client facing person introduces themselves dozens of times a week, and almost none of them have heard how it lands. Audiences record a baseline before they know what is being assessed, learn what a room is actually judging, and hear the difference by the end. It also runs as a multi session program for teams, with a measured before and after. See the team programs

Best forClient facing teams, onboarding and enablement programs, professional services firms.

Biohacking Stage Fright

Racing heart, sweaty palms, the freeze. That is biology, not character.

Includes the Live Sound Check

There are specific things you can do in the minutes before you walk on stage or speak up in a meeting, and there is deeper work underneath for the pattern that keeps firing. Breath, pace, vagal activation, posture. Not visualization, not positive thinking.

Best forSales kickoffs, leadership development, conferences where the audience presents for a living.

The Science of Attention

How leaders build psychological safety and get a team talking honestly.

Includes the Live Sound Check

Most meetings are run by people who were never taught to run them. Leaders learn the four stages of psychological safety in order, how to structure any activity so nobody is confused, and how to use voice and pace deliberately. The final third is live practice.

Best forLeadership development, train the trainer programs, organizations where senior people are expected to teach.

Not a claim. A demonstration.

The Live Sound Check

It happens in the middle of the talk. Someone from the audience comes to the front, takes the microphone, and says something real to the room. No coaching and no preparation, so it is the only clean baseline anyone gets.

Then one regulation technique, about sixty seconds, run live where everyone can see it. They speak again. The audience hears the difference before anyone explains it.

It is built into the talk, not added on. It runs inside The Art of the Introduction, Biohacking Stage Fright, and The Science of Attention.

Dr. Jaclyn Normandie on stage in a concert hall
Where the ear was trained

Twenty five years reading rooms.

A conductor hears what a room is doing before anyone in it can name the problem. Whether someone is breathing. Whether a body is braced. That is the same ear brought to a boardroom.

Where the work has been delivered
YPO TIGER 21 American Choral Directors Association West Valley College
Formats
Keynote, 45 to 60 minutes
Workshop, 60 to 90 minutes
Half day intensive
Full day intensive
Fireside and moderated Q and A
Multi city conference series
Ready to begin?

Start with a conversation.

Tell me the room, the date, and what the audience needs to walk out with.

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© 2026 CEO SoundLab · Dr. Jaclyn Normandie · Speak · Lead · Inspire